Fashion is a progressive change in dress which depends on the season. More often than not, there are two fashion collections a year: spring/summer and autumn/winter. To create a fashion, significant research is carried out with several teams working around the clock on very precise themes. The making of a collection starts 8 months before it is shown.

Discussions between the different actors of the collection will have taken place to choose the ideas and themes to come. After everyone has agreed, the actual conception can start. The collection will be ready minimum one year before coming out - a long task of choosing colours, fabrics, embroideries and small accessories.